July 26, 2005

Regardless of box office slump, Hollywood remains disconnected from moral values

USA Today
Editorial/Opinion

Posted 7/25/2005 10:02 PM

Hollywood's disconnect

By Michael Medved

The standard entertainment industry reaction to Hollywood's box office slump reveals the same shallow, materialistic mindset that helped create the problem in the first place. The left-leaning thinking that dominates the movie business follows a common liberal instinct to deny the spiritual dimension to every problem, thereby profoundly compounding the difficulties.

Tinseltown's recent setbacks suggest a crisis of major proportions, with a May USA TODAY/CNN/Gallup Poll showing 48% of adults going to movies less often than in 2000. For 19 consecutive weeks, motion picture releases earned less (despite higher ticket prices) than the year before. Projected ticket sales for all of 2005 indicate a disastrous drop of at least 8% — at a time of population growth and a generally robust economy.

USA TODAY ran a headline, "Where have all the moviegoers gone?" under which insiders discussed their desperate attempts to rebuild the shattered audience: "The lures include providing high-tech eye candy through 3-D digital projection and IMAX versions of movies. ... Stadium seating, which improves views, is just now becoming standard. Other theaters are opting for screenings that serve alcohol to patrons 21 and older."

More balance needed

Revealingly, none of the studio honchos talked about reconnecting with the public by adjusting the values conveyed by feature films, and replacing the industry's shrill liberal posturing with a more balanced ideological perspective.

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